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How to Grow Your Business Faster with Website Visitor Tracking

June 28, 2013/0 Comments/in Best Practices, Lead Generation, Revenue Generation Blog/by Lead Liaison

Thanks to the global reach of the internet, online competition is fierce. It doesn’t matter what industry you are in, there are countless companies across the world trying to secure the same leads as you. Businesses today must take advantage of new technology, like website visitor tracking, to ensure they are not missing out on […]

How to Use B2B Social Media Automation Effectively – in 5 Easy Steps

June 27, 2013/0 Comments/in Best Practices, Revenue Generation Blog, Social Media/by Lead Liaison

A growing number of B2B companies want to learn how to use social media automation in their marketing campaigns. We thought it would be a good time to discuss how you can use social media automation to accomplish your marketing objectives. Create a posting schedule. For B2B marketers, it’s important to maintain a consistent profile […]

Marketing and Sales Process: Web Chat Automation

June 26, 2013/0 Comments/in Revenue Generation Blog/by Lead Liaison

If you’re interested in engaging with users as part of your marketing and sales process, direct engagement from your website is a good way to do it using web chat automation. Users tend to have mixed experiences and reactions when it comes to web chat utilities, but for some, the ability to talk to someone […]

Why Prospect Management is Impossible Using Google Analytics

June 25, 2013/0 Comments/in Best Practices, Lead Generation, Lead Management, Revenue Generation Blog/by Lead Liaison

Google Analytics has long been a useful tool for webmasters to monitor website traffic. But GA is not an effective prospect management tool. While it breaks down traffic sources, visitor activities, and conversion rates, Google Analytics doesn’t provide the functionality required to be useful tool for B to B marketers to manage leads. Prospect management […]

Marketing Automation Offers Real-time Visitor Tracking

June 24, 2013/0 Comments/in Best Practices, Lead Generation, Revenue Generation Blog/by Lead Liaison

Modern businesses need marketing automation to record and monitor who is on their website and how they are behaving. It is estimated that 70% of people begin their purchasing process online and visitor tracking is essential for capturing these leads. Websites that are not equipped with real-time visitor tracking capabilities can miss out on up […]

Check out some of our most recent blog posts:

How to Grow Your Business Faster with Website Visitor Tracking

Marketing and Sales Process: Web Chat Automation

Why Prospect Management is Impossible Using Google Analytics

Marketing Automation Offers Real-time Visitor Tracking

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