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Check out some of our most recent blog posts:

How to Use Content to Enhance Your Digital Marketing Strategy

November 14, 2013/2 Comments/in Best Practices, Content Marketing, Revenue Generation Blog/by Lead Liaison

Content is the backbone of every digital marketing strategy. It is used to attract new followers, prove your expertise, and build relationships with potential consumers. Content can come in many different forms and needs to be regularly promoted to increase brand awareness and improve your search engine ranking. Here are a five effective ways to […]

How Often Should I Blog for My Business?

November 11, 2013/0 Comments/in Best Practices, Content Marketing, Revenue Generation Blog/by Lead Liaison

When people ask questions like, “How often should I blog?” or “Should I blog for my business?” they’re typically expecting a concrete answer. Truly, the amount of blogging you do for your business is based on two critical areas. The first is time constraint – as in, how much you’re able to produce for your […]

Article Spinning: Your Content Dinosaur

November 8, 2013/0 Comments/in Best Practices, Content Marketing, Revenue Generation Blog/by Lead Liaison

Remember those days when you could create an article, run it through an automated article spinning tool or have a writer change up some phrasing, then post that article on your site or the net as an original work? Those were the days before Google’s Panda and Penguin updates, when quantity was often valued over […]

The Art & Skill of Successful Content Creation

November 6, 2013/0 Comments/in Best Practices, Content Marketing, Revenue Generation Blog/by Lead Liaison

Creating successful content is an art form that requires substantial marketing skills. Not every great writer can execute a content marketing campaign that generates worthwhile results. They need to understand the target audience, the brand’s image, and how to connect the two in a meaningful way. The Creation of a Lead Profile Successful content creation […]

Why B2B Marketers Need to Use Content Marketing

November 4, 2013/0 Comments/in Best Practices, Content Marketing, Revenue Generation Blog/by Lead Liaison

Content is the most important tool a business has to communicate with B2B buyers. Buyers for big businesses know they can hop on the internet and research anything they want to know about a product or service from the comfort of their home or office. They would rather read a helpful article that suggests a […]