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Offline Marketing: Build, Send, and Track Postcards with Lead Liaison Multi-channel Marketing

October 4, 2016/0 Comments/in Press Releases, Revenue Generation Blog/by Lead Liaison

ALLEN, TX It’s a match made in heaven. The marketing automation powerhouse Lead Liaison has partnered with Lob, a company that is aggressively building a suite of APIs that allow businesses to build applications within their own software for offline marketing tools. Together, they have created an integration that allows marketers to build, send, and track postcards within Lead Liaison’s […]

How to Get Positive Reviews for Your Business

September 29, 2016/0 Comments/in Revenue Generation Blog, The Marketing Guru/by Lead Liaison

Most companies (if not all) have one very similar quest: get positive reviews. Sixty-seven percent of consumers are influenced by online reviews when making a purchasing decision. Unfortunately, it seems like the only people who want to leave reviews are the people who are angry. They certainly don’t help you get new customers. Don’t be discouraged, […]

How to Run a Webinar: Have a Marketing Automation System in Place

September 27, 2016/0 Comments/in Revenue Generation Blog, The Marketing Guru/by Lead Liaison

This is the fifth installment in the series How to Run a Webinar. You’ve defined your invitation and registration process. The next step is to consider using your marketing automation software to help you with the entire process. A marketing automation system can help you automate your webinar and create a repeatable model to use for future webinars. […]

Marketing Guru Covers: Social Posting and Targeting

September 22, 2016/0 Comments/in Revenue Generation Blog, The Marketing Guru/by Lead Liaison

It’s time to think about social posting and targeting. There’s a common misconception that all social networks are the same. Companies think they need to target the same people, regardless of the network, but that isn’t the case. You need to adopt a unique strategy for each network. Some networks cater to B2B or B2C […]

How to Run a Webinar: Define Your Invitation and Registration Process

September 20, 2016/0 Comments/in Revenue Generation Blog, The Marketing Guru/by Lead Liaison

This is the fourth installment in the series How to Run a Webinar. You’ve picked your ideal webinar service provider. The next step is to define your invitation and registration process. Define Your Webinar Invite Process Once you’ve got your data ready and your target audience defined, it’s time to start putting together a process for inviting people. […]

Check out some of our most recent blog posts:

Offline Marketing: Build, Send, and Track Postcards with Lead Liaison Multi-channel Marketing

How to Get Positive Reviews for Your Business

How to Run a Webinar: Have a Marketing Automation System in Place

How to Run a Webinar: Define Your Invitation and Registration Process

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