Entries by Jen Worsham

Sales and Marketing Automation Solutions Provider Lead Liaison Celebrates Major Milestone

Dallas, TX – Lead Liaison officially opened for business in November 2013 with a clear vision: to help companies drive revenue by scaling sales and marketing. They made a splash with the introduction of a website visitor tracking solution. A few short months later, a fully integrated marketing automation solution was launched. Over the years, […]

Creative Uses for Lead Capture

Download the PDF here! Businesses can use Lead Liaison’s GoExhibit!™ in many ways – it’s not just for trade shows! GoExhibit!™ is an event lead management solution, powered by a slick mobile app, aptly named GoCapture!™. If you’re using an event lead management solution like ours, this article will help you explore the other ways […]

9 Trade Show Booth Design Ideas to Delight Visitors [Infographic]

Social media may have transformed the way that brands and customers engage with one another, but trade shows persist as a cornerstone of face-to-face marketing. And precisely because so much brand interaction has been digitalized, the potential for trade shows to create a meaningful and memorable brand experience has only become greater.  One of the […]

Lead Liaison Expands to UK

Dallas, Texas – Sales and marketing solutions provider, Lead Liaison expands into the UK to meet escalating demand. “Twenty-seven percent of 2017’s revenue came from clients in Europe, Middle East, and Asia (EMEA),” says Ryan Schefke, Customer Success Manager at Lead Liaison. “The amount of business we were generating in the region increased by around […]

Company Shirts: Pros, Cons, & Tips

My office just received an order of company t-shirts that we intend on giving away to current and prospective clients, as well as wearing ourselves. It’s not the first order, and it won’t be the last. But, it got me thinking. Company shirts are a pretty standard category of “swag.” And, rightfully so. They can […]

Lead Liaison Announces Commitment to GDPR

Dallas, Texas – Lead Liaison, a leading marketing and sales automation solutions provider, announces their commitment to compliance with the General Data Protection Regulation (GDPR), which goes into effect on May 25, 2018. The GDPR is an updated European regulation which replaces the 1995 EU Data Protection Directive (DPD). It enhances the protection of personal data […]

Lead Liaison Makes Huge Leap in Sales Enablement with Rhythms™

Dallas, Texas – Sales and marketing software provider, Lead Liaison, expands their Sales Enablement solution this week with the addition of Rhythms™. This announcement comes at the heels of their Sales Enablement release late last year, which provides businesses with a platform to streamline top-of-the-funnel outreach. “Sales Enablement has been huge for our clients,” says Jen […]

Lead Liaison Debuts Standalone Event Lead Capture and Management Solution

Dallas, TX – This week, Lead Liaison announces a new event lead management solution powered by their event lead capture app, GoCapture!™. Previously, GoCapture!™ was only available as an add-on to the company’s robust marketing automation platform, Lead Management Automation (LMA)™. Now, the solution stands on its own, providing businesses with everything needed to manage leads […]