Managers often ask their sales staff to prospect and find new leads and opportunities for their
company.
Sales prospecting is broken up into two parts. First, knowing which companies to contact. Second, knowing who to contact at that company. Typically, sales people have multiple windows open including various company and contact data provider sites along with several browsers open to research professional networking sites.
Lead Liaison boosts sales prospecting productivity by fully integrating the essential tools to research companies. Our integrated prospecting suite, called Prospector, provides an overview, financial data, competitors, news and job listings for over 65M companies. We also connect these companies to our database of over 21M professional contacts and go one step further to also connect your personal professional network.
Company Overview
The prospecting suite shows you an overview including revenue, industry, NAICS code, location, phone number, and descriptions for millions of companies. Drill deeper to analyze financial data, top executives, and total employees.
Competitors
Research a company, make them a customer, then sell to their competitors. Selling to your customers competitors is not the first thing that Sales people think about. With a sales prospecting suit that provides that information first hand, it keeps selling to competitors on the forefront of the Sales person’s mind; thereby, increasing the likelihood of more effective prospecting.
News
Get the latest news clips, updates, press releases, and more to stay up to date on your prospects, customers, or competitors.
Contacts
Finding the name, phone, and email of people to call at a company is hard enough, not to mention finding people with the type of roles and/or title you want to target your sales efforts to. Lead Liaison provides a professional database of over 21M search-able business contacts directly from the prospecting page based on personal criteria such as title, location, rating, name and more. We integrate your professional LinkedIn network into the prospect suite to allow quick reference of your contacts or do a deeper, advanced search within your network.
The platform also provides an automated way to email executives or people in your LinkedIn network. Within our tool, you create a standard template with mail merge (personal fields such as first name, last name, company) fields and with a few clicks our engine will make an educated estimation of the contacts email address and send the message using your email client. Automated scripting and emailing to your network saves sales people precious time and increases productivity and results.
Jobs
Research a company to find which jobs they are hiring for. This might be useful for a software sales person. For example, let’s say you were selling software to an Enterprise but needed to know what types of operating systems, coding languages, and other environment variables the Enterprise used to qualify them. A sales person could look at the jobs section and find out if they were hiring for a C/C++ developer, .NET developer and more. The sales person can fine tune their sales efforts by identifying which jobs are in demand and which environments are being used as a bi-product of the job posting.
